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New Dirty Habit Collection

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From: Ryan Denehy

April 08, 2008

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After 11 years in the business Dirtyhabit returns with a new line of gear, albeit a little smaller of a collection than we've seen in the past. This year marks a much more street inspired look from the UK-based brand. Followers of the brand will notice also notice new logo.

For the spring/summer season they decided to focus strictly on t-shirts and a hoody. The most notable design is a flip on the popular "&" shirts we've seen from so many non-bike related companies. The "V13" shirt features a massive screen print of what looks like a DMR V12 pedal. Our other favorite is the "Rings" graphic seen on both a t-shirt and the hoody. This graphic incorporates cleanly set type with 4 colored chainrings representing the CMYK, the 4 basic colors of printing.

The new collection is currently only available in the UK. Will Dirty Habit ever make their stateside debut? Only time will tell. Until then you'll have to jump through a few hoops to get your hands on this sought after gear.

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