Pharrell Williams relaunches the ICECREAM skate team

With Weezy getting all into skateboarding nowadays, we're not surprised hip hop stars like Pharrell Williams are re-entering the skateboarding industry after his ICRECREAM skate team fizzled out a few years ago. Here is their relaunch promo video with their new skate team on top of the Pharrell's unreleased track.

Rookies, Andre Beverley, Emmet Duffy, Jamel Marshall and Stephan Martinez are the first riders to be named on Pharrell's hand-picked team. Pharrell commented, “Growing up, you see it everywhere: kids with all the talent in the world, but with very few or no opportunities. Well, these are those kids and we’re giving them that opportunity. They’ve got the skill. They’ve got the personality. They’ve got a real story and ICECREAM is the platform for them to show that. It’s gonna be a beautiful thing to watch them grow”.