The people over at CINEMA are doing things right, look at this crew of heavy hitters... The web edits have been amazing thus far but I've yet to hear anything about their products... Is this banger crew of dudes enough to move Cinema product off the shelves? Maybe all the kids are eating this shit up, standing in line to buy Cinema wheelsets...

All I know is that with all these dudes on one team, there's an unsaid guarantee that anything they put online will be really, really good.