Arnette Launches Snowboard Team
January 10, 2011
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With the resurgence of our goggle program we hand-picked a team of four guys that truly embody what Arnette stands for, each in his own unique way, says Arnette Global Brand Manager Joe Freitag. Their attitude, style, originality and overall love for snowboarding bring them together to make one of the most influential teams out there. 2011 is going to be an epic year, and we re very excited to have such an amazing group of guys representing Arnette on and off the hill.
The first four are the backbone of Arnette s revamped goggle program and epitomize what the brand stands for: heritage, creativity, progression, good times and balls-out shredding.
In the months ahead, keep an eye out for Devun, Zac, Dustin and Sage who will all be wearing Arnette s new goggles the Series 3 and Mercenary as they tear it up this winter.
A few words from the team:
I m so stoked to have the opportunity to join such an influential brand, and it s a true honor to be selected as Arnette s snow team captain, says Devun Walsh. All the guys are super rad and the new goggles have such a great fit and clean look. The designers have done an awesome job putting a modern twist on a classic frame with the Series 3, and I m psyched to wear goggles that work so well in all conditions.
I m super excited to be on the Arnette team, says Zac Marben. We all have our own unique style, but totally respect one another s riding abilities. The new goggles look and feel great, and people are stoked that Arnette is back on the mountain. I can t wait to see what the future holds for Arnette and the team.
Riding for Arnette is awesome because they were the first pair of goggles I ever owned, says Dustin Craven. Arnette has a lot of history in snowboarding and being part of the goggle program feels great. The team is rad and having Devun [Walsh] on the program is legendary. I m pumped on the quality of the new goggles, and their overall look and feel is really cool.
When I first started snowboarding, Arnette was one of the dopest brands around and I would ve done anything to get my hands on a pair, says Sage Kotsenburg. Now I ride for Arnette which is an awesome feeling. The goggles work really well and the team is super solid. Arnette has some big things coming up this year and I love being part of it.
Arnette s new 2011 goggles the Series 3 and Mercenary will debut at SIA (booth #1135) in Denver, CO, followed by ISPO (booth #A2.312) in Munich, Germany. Retail prices start at USD $65.00, and they will be sold at finer snowboard shops worldwide beginning Fall 2011.